Business - Germany

Crisis in the Vivonio group: Two long-established German furniture makers seek investors

group Vivonio faces significant challenges as 2025 begins. Two of its historic companies in Germany - Staud and Leuwico - is in insolvency proceedings, urgently seeking solutions to continue trading.

Staud: 371 years of tradition in the balance

Staud, the Bad Saulgau-based premium furniture maker with origins dating back to 1653, could go out of business in February unless it finds an investor. Known for its sliding-door wardrobes and high-quality bedroom furniture, the company can no longer support the salaries of its 150 employees from its own resources.

Dr. Dietmar Haffa - Photo: Schultze & Braun

"The furniture market in Germany is in steep decline, which particularly affects manufacturers such as Staud, mainly due to the concentrated buyer's market and the need to maintain optimized production and logistics for high volumes," explains Dr. Dietmar Haffa, provisional insolvency administrator.

Leuwico: Office furniture specialist looking for stability

In parallel, Leuwico, a manufacturer specializing in office furniture and command center solutions, is continuing operations at its factory in Meeder (Upper Franconia), but urgently needs an investor to stabilize the business. The approximately 100 employees of the company with a century-long history in premium furniture manufacturing are pinning their hopes on finding a solution in the first quarter of 2025.

About Vivonio Group

Vivonio, established in 2012 in Frankfurt, remains one of the major players in the European furniture market, with six brands under its umbrella and a target turnover of €300 million by 2027. The group boasts localized manufacturing in Western Europe, extensive vertical integration and a strong commitment to ESG and sustainability principles.

The current situation of the Staud and Leuwico subsidiaries underlines the challenges faced by the furniture industry in the current economic climate, even for companies with long traditions and a solid reputation in the market.

About the author

Dan

I've had the chance to work in various departments. Thus I gained experience in Finance, Accounting, Logistics, Sales, Operations, Marketing. I am a team player and an all around player. I am an entrepreneur, I coordinated the sale of a wood varnish and paint business to a multinational. In 2016 I discovered the digital world, publishing and online marketing. Since then I have moved my accumulated experience and skills online.

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