Business - Events - Romania

A new strategic partnership: the WOOD HUB and Clandestin Beer join forces to celebrate the wood community

We are pleased to announce that WOOD HUB and craft beer producer Clandestin Beer have signed a strategic partnership that will bring a new dimension to the experiences at our 2025 events. This collaboration marks an important step in the development of the WOOD HUB concept and in the consolidation of an authentic community of Romanian wood enthusiasts.

Two brands, common values

The partnership between the WOOD HUB and Clandestin Beer is a natural encounter between two brands that share fundamental values: respect for material and process, attention to detail, passion for quality and a desire to create authentic experiences for their communities.

Just as the carpenters and craftsmen of the WOOD HUB turn wood into beautiful and useful products, the brewers at Clandestin Beer turn simple ingredients into complex and characterful beers. Both brands respect tradition, but aren't afraid to innovate and bring modern elements into their fields.

What does this partnership bring?

Visitors of the four WOOD HUB events scheduled in 2025 will have the opportunity to enjoy Clandestin's special selection of craft beers, perfectly complementing the dynamic and creative atmosphere of our hub. In particular, the informal networking and discussion space "Poiana lui Vădan" will benefit from the presence of these craft beers, creating the perfect setting for productive conversations and exchange of ideas between professionals and enthusiasts.

"We are happy to have a partner who understands and shares our philosophy of community, craftsmanship and authenticity," said Dan Radu, founder of Revista din Lemnului and initiator of the WOOD HUB concept. "Clandestin Beer is not just a beverage supplier for our events, but a strategic partner that adds real value to the experience we offer to visitors and attendees."

On behalf of Clandestin Beer, Matei Manta emphasized, "We were attracted to the idea of being part of a community that values craftsmanship, passion and attention to detail - values that we put into every beer we produce. The WOOD HUB is exactly the kind of genuine initiative we want to support."

About the WOOD HUB

After the success of BIFE-SIM 2024, the WOOD HUB becomes in 2025 the reference platform for all those passionate about the world of wood, with presence at four major events:

  • March 20-23: #TotulPentruCasaTa (Romexpo Bucharest)
  • June 13-15: nZEB Expo Bucharest (Romexpo)
  • September 18-21: BIFE-SIM 2025 (Romexpo Bucharest)
  • October 24-26: nZEB Expo Cluj-Napoca

The "event within an event" concept offers a lively space where professionals meet passionate amateurs, new ideas come to life, strong partnerships are forged, and knowledge and experiences are shared in an open and creative atmosphere.

About Clandestin Beer

„We are Clandestin and we are honest about everything: we are just some dudes who make beer. People who ‘drank’ us like us. That’s because we share the joy. The joy of making something with respect for other human beings. This brings us together, not statements or uniforms. And when we gather together we share everything: beer and life. We drink the beer, we live the life, we uncover it and watch it truthfully. When we toast, we look in each other’s eyes. That’s when you really see the human being. Clandestin.”

"We're Clandestin and we're honest about everything: we're just guys making beer. People who 'drink' us like us. That's because we share the joy. The joy of doing something with respect for other people. That's what brings us together, not declarations or uniforms. And when we come together, we share everything: beer and life. We drink beer, we live life, we discover it and really look at it. When we clink glasses, we look into each other's eyes. Then you really see the human being."

This authentic and straightforward philosophy of Clandestin Beer perfectly reflects the spirit of the community we are building around the WOOD HUB - a community based on real human relationships, mutual respect and the joy of sharing authentic experiences.

Invitation to new partners

The partnership with Clandestin Beer paves the way for new strategic collaborations to support the development of this unique ecosystem dedicated to the wood industry. The WOOD HUB invites organizations from complementary sectors - financial, energy, education, construction and more - to join this growing initiative.

"Our vision for the WOOD HUB goes beyond the boundaries of a simple exhibition or fair. We are building a complete ecosystem to support the entire wood industry, and for this we need partners from various fields who share our values and want to be part of this journey," adds Dan Radu.

Companies wishing to explore partnership opportunities with the WOOD HUB will benefit from:

  • Access to an active and engaged community of professionals and enthusiasts
  • Visibility at the four major events scheduled in 2025
  • Networking and business development opportunities
  • Partnering with an innovative, dynamic and growing concept
  • Contribution to the sustainable development of the Romanian wood industry

A step forward for the timber community

The collaboration with Clandestin Beer and the opening to new strategic partnerships marks an important milestone in the evolution of the WOOD HUB. This integrated approach, bringing together expertise from diverse fields, will enable the creation of a comprehensive and valuable experience for all those involved in the wood ecosystem.

In the coming months, we will announce further strategic partnerships that will strengthen the position of the WOOD HUB as the focal point of the Romanian wood industry. Until then, we invite you to follow our social media pages and website for the latest updates on upcoming events.

For more information and opportunities to get involved, visit www.hublemn.ro or contact us at dan.radu@cesbrands.ro.

Together, we shape the future of the Romanian wood industry!

About the author

Dan

I've had the chance to work in various departments. Thus I gained experience in Finance, Accounting, Logistics, Sales, Operations, Marketing. I am a team player and an all around player. I am an entrepreneur, I coordinated the sale of a wood varnish and paint business to a multinational. In 2016 I discovered the digital world, publishing and online marketing. Since then I have moved my accumulated experience and skills online.

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